Put a dual-frequency smart tag in the label and every unit you ship becomes a direct-to-consumer channel. One tap from any phone — no app — proves the product is authentic, drops loyalty points into the customer's account, and hands you first-party data you own instead of rent.
Every tap proves the product is genuine — and pays the customer back. The loyalty program lives inside the product, so every unit on every shelf is already enrolled.
Anonymous tappers become known, consented customers. Retargeting gets surgical, and repeat purchase gets a reason.
Limited drops, refills and subscriptions that unlock only by tapping a real unit.
Tap heatmaps show where product is actually consumed. Dwell time shows what's sitting at port versus warehouse. Diversion alerts flag grey-market product the moment it surfaces.
Illustrative projections from a modeled 1M-unit deployment — mechanics demonstration, not actual campaign results.
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Short-range, phone-tappable, no app to download. That’s the moment your customer meets your brand directly — authenticity confirmed, points added, content unlocked.
The same unit is readable in bulk across a dock or a room, so the supply-chain and inventory value pays for itself while the marketing loop runs on top.
Each unit carries a cryptographic identity bound to the physical item, so a copied label or reprinted QR fails verification. The loyalty economy can’t be farmed by counterfeits.
Who, where, when, and how often — captured with consent at the moment of authentication, and handed to you. You own it; you’re not renting an audience.
Tell us what you ship and we’ll show you the tag in your label, the tap experience your customer gets, and the data that comes back.